Qui est-elle?

This weekend was one for the history books! I had been looking forward to it for more than a month. For those that don’t know, I own a brand (Proud Mary Fashion) that shares space with the Plus Bus in Los Angeles. The Plus Bus was celebrating their 1 year anniversary of opening their brick and mortar shop (I joined them in November of 2016.) Not just that, but the day before was the Torrid Pool Party in Orange, CA. At a damn mansion. Bloggers, models, and influencers of all kinds were in town to attend both events. That means I got to bask in the glow of so many beautiful fat babes!

Here with one of my favorite people, owner of Copperhive Vintage based in Salt Lake City, Jacqueline Whitmore.

Saturday ended up being cloudy and rainy but we didn’t let that stop our fun. I attended with a group of friends, thanks to Anastasia Furrow (plus model and influencer based in Salt Lake City.) We all put on our best looks and headed to the party in good spirits. There were so many stylish babes in attendance, as well as cocktails, hors d’oeuvres, popsicles, flower crowns, portraits, photobooth, and an amazing DJ.

I got to squeeze friends from near and far, dance, meet new people, and wear one of my original designs (found here) over this torrid swimsuit (found here.)

Showing off our originals designs (with Jen Wilder of Wildest Wilder Designs and The Plus Bus.)

The next day I woke up and instead of being sad that party was over, I was excited to see everyone again at the Plus Bus. And it did not disappoint. I swear this was the best event I have ever been to, and I’m not just saying that. Jen and Marcy really know how to throw a party. There was a real deal photo booth thanks to posers in a booth, snacks care of cricket crumbs, tattoos from inkbus, the one and only DJ Dazzler and vendors galore (including my dear friends from Chicago LastCraft Designs and Gigi Jiggles Nails.)

Oops I got a tattoo from Inkbus – sorry mom.

Everyone was dressed to impress and ready to mingle. I wore my new favorite piece care of Navabi (found here.) Can I just tell you about this dress? Not only has a print not spoken to me so intensely before, but it’s incredibly well-made. I can tell this dress is going to last me for YEARS. I had some cute platform shoes on but my feet couldn’t take it so I threw some flats on for this photo and the rest of the night. But you can totally dress this look up or down. The cut-away sides are really great and keep this look fresh.

What a killer weekend!?! Thank you to everyone that blessed LA (and me) with your presence. And congratulations to the Plus Bus babes! You are amazing ladies that have created a beautiful safe space. I am grateful to know you, work with you, and love you. Here’s to SO MANY more years of fashion and friendship! <3




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Opulent: Hayley

I’ve had this idea kicking around to shoot fat women in a way where they get to really take up space, not shrink down, be unapologetic and live out loud. I used bold styling to make this statement. I hope to make this into a series.

Model: Hayley Herms

Styled and Shot by: Me (Jessica Hinkle)

Clothing and Accessories: The Plus Bus, Hot Box Vintage, Proud Mary Fashion, Ready to Stare, Le Grand Garcon, Forever 21





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My Bathing Suit Lust List

I’ve tried to go swimming four times in the last month and have yet to succeed. Four separate times where I put on a bathing suit and left my home full of hope and sunscreen only to be let down by some unforeseeable force that wishes for me to never float to my heart’s delight again. Okay, so maybe that’s a little dramatic. BUT GUESS WHAT? It’s almost pool party season. I’m planning on how to snag an invite to as many parties as possible, designing beautiful coverups and eyeing all the new swimsuits that have been released. So, I am putting together this list of lust worthy swimwear to put on your beautiful bod and wait by the pool, any pool, just like me. (Click each photo if you’d like more info.)

I’m just going to start off with this by saying ARE YOU KIDDING ME, GABIFRESH? I just don’t understand why you’re messing with my emotions this way. Did you slip into my dreams while I was enjoying a restful slumber and pull this design from everything good I could ever imagine? I know the cup sizes start at D but Gabi has stated that all the soft cup pieces will fit smaller cups. I’m also willing to lose the under piece and let it all hang out for this perfect grid/palm print.

HOW DARE YOU, TORRID? This isn’t right. This swimsuit is so cute that I have literal tears in my eyes. That’s right. My eyes are wetter than my body as I sit here in my underwear on the couch, crying over swimsuits in between bites of budget spaghetti, instead of gracefully floating in a public pool.

More palm fronds you may ask? And the answer is “Please get off my back.” I always want to wear palm frond print and walk around my tiny 500 square foot apartment pretending that I am living in this shoe box ironically. I like to imagine that I actually summer in Cannes or Fiji or wherever the hell rich people go to count their money on a yacht. In reality the closest to “summering” I’ve ever gotten was working for minimum wage on the boardwalk in Wildwood, New Jersey. But I digress…

You probably already know that I like the 80’s and extremely loud prints. I’m not a very subtle human. I border the line of fun at parties and total nightmare. So, my clothes should probably match for continuity’s sake.

I’m circling back to the Gabifresh collection because I want every single piece. Why the hell am I not on a luxurious Mediterranean vacation with all my friends while wearing these swimsuits? Yes, I know you need friends and a passport for that to actually happen. But otherwise, WHY???



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California Girl

“We’ve been on the run
Driving in the sun
Looking out for number 1
California here we come
Right back where we started from”

I’ve been keeping really busy since we moved to Los Angeles at the beginning of the year. If you’ve been paying attention on social media, you’ll notice I have been working on a lot of creative projects. I love how LA fosters creativity and collaboration.

The brand Pinkblush recently reached out to me to collaborate. To be honest, I hadn’t heard of them. They offer straight sizes and plus sizes as well as maternity. They are focusing on expanding their plus size options and getting the word out. I went through their website and was impressed with some of the cute pieces they had. I was a little nervous about sizing initially when I checked their sizing chart. They have a similar run to Forever 21, which is junior’s sizing.




I decided on this off the shoulder top because I don’t own anything like it. I love all shades of pink, and really liked the idea of the neckline with my pink bralette. They ended up matching perfectly. I paired it with a wet look pencil and some bold shoes.

Pink is my favorite color but I don’t wear it nearly enough. I love the soft pink color paired with the romance of an off the shoulder neckline. This top is oversized on the website but the 3X was pretty fitted on me (I usually wear a 4X.) I liked it tucked into this pencil skirt but I would also wear it tied up with some cute jeans or a skater skirt.







They also sent me this casual dress. I ordered the 3X and it was a little small so I will probably wear it as a tunic in the future. To be fair, I am a 4X in women’s so I think overall the sizing is true junior’s sizing. This dress would be really roomy on someone that wears a 20. And this print is great for festival season. It’s really soft and stretchy, so I can definitely make it work for me.

I do like that they list the models stats on each listing so you can compare the fit on her with how it will fit on your body.

The most exciting part of this collaboration is that Pinkblush has offered a $50 gift card to one of my followers! In order to enter, please follow me on instagram here. I will be outlining how to enter there.

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Survive til the Night

And you know she will be waiting there; And you’ll find her somehow, you swear
Somewhere tonight you run sad and free; Until all you can see is the night

Two things I love are vintage and wearing black. I tend to snap up any sheer black clothing I find in my size. I am constantly searching for vintage for my shop and sometimes I keep a piece when I just can’t resist. This button up top is a sweet 90’s dream. It looks really great over bralettes like the one I am wearing (found here.)

Speaking of bralettes, I never want to wear underwire again. I’m not saying I won’t. I just don’t want to currently. I’ve been so on the go lately, that comfort is key. And luckily, there are tons of super cute bralettes available right now.

I feel like this photo set looks like the cover to my goth country album. Maybe it is. 2017 is already feeling completely surreal, so you never know what could happen. I was actually driving around Newport beach when we saw this ice shop and decided to snap a few shots. It really said sleepy beach town, which isn’t generally my aesthetic, but I loved it.

Shirt: Vintage from Proud Mary Fashion

Skirt: The Plus Bus

Bralette: Torrid

Shoes: Asos (similar here)

Earrings: Accessory Queen via The Plus Bus

Photos by: Fat Girl Flow

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La Vie en Rose

One of the first things I said in the new year was that I planned on being much more visible in 2017. Well, here I am, about as visible as I can be. I have spent a lot of time down in Orange County with Corissa of fat girl flow and she took these photos of me.

Nothing is centering to me quite like the ocean. When I need to take a step back and reset, there’s nothing like it. There is something so humbling and calming about standing next to the water and remembering how big the world around you is.

I’ve spent a lot of my life being insecure about the size of my thighs, but I’ve come to really love and appreciate them. In the coming year, I want to apologize less and feel freer to really express my style.

When I saw this outfit, I knew it had to be mine. I love sheer, and I know I always will. The skirt (found here) is really daring but now that we live in Southern California, the weather allows for less coverage. The sheer rose top (found here) is something out of my 90’s dreams.


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About Last Night

I had the pleasure of shooting Kat (from style ethic) for proud mary fashion a couple of weeks ago. We had such a blast that we decided to hang out all of last weekend and shoot around Las Vegas. She is a stylist so we pulled our closets together and she threw on some really fun looks. I am practicing my craft as a photographer and it’s so fun to have passionate people to collaborate with. Usually I am styling shoots and not behind the camera but truth be told I love it! I love all aspects of a photo shoot, so I can’t wait to work on more. Below is part one, our shots from night one.

Stylist/Model: Kat Eves

Photographer: Jessica Hinkle


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Buttoned Up

I seem to have two moods: all black everything and eccentric 80’s princess. I tend to wear a lot of black in the Winter and then throw on a bright lip and fun jewelry. Black is a timeless color for your wardrobe but it’s also fun to focus on the styling. You can keep it understated like I did today, or really play up color in your makeup and accessories.

This vintage shirt dress was such a dream find. There are really lovely details that keep it from being too simple. The collar and buttons are satin. The shoulders have just a touch of volume to make the sleeves pop. It’s also pretty sheer which is great because it’s modestly cut. I wore it with a short slip to make it a little sexier. It’s cut away from the body so it drapes perfectly. It’s so hard to find shirt dresses in my size, especially because I carry a lot of weight in my lower abdomen and hips so they usually never fit me right. To keep it from being boring, I played with textures. The jacket is a mesh moto jacket from asos (found here.) The suede mules are also from asos (similar here) and are pretty easy to walk in since they have a shorter block heel. Bless retailers for finally starting to carry fashionable wide width shoes in a variety of styles. I have felt so left out of owning beautiful shoes because they never fit my fat feet! I plan on doing a post with my favorite wide fit options soon.

I love to see plus size women in drapey cuts. We’ve been told for so long to belt everything, that we need to define our waist. But I say no! Wear whatever you want, it doesn’t need to allude to an hourglass shape. Fat girls can have fun with silhouettes too!

I also threw on these vintage mod earrings I just scored. They’re two toned and really subtle but definitely nod to the 60’s. I love a bright lip, especially when the rest of my outfit is understated. This bright pink shade is called Royal Raspberry and it’s less than $15 at Sephora.

It’s less than 2 weeks until we make the big move to LA. I am really anxious about it and know that everything is about to change in a major way.

We are trying to take in our favorite places in Vegas before we go. Today we went to appreciate some of the wall art we love and eat Po’ Boys from Zydeco downtown.



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Holiday Gift Guide

If you’re like me then virtual window shopping is a pastime of yours. I was searching online for unique gift ideas and decided I would put together a guide of lovely things that might brighten up the day of your loved ones. I was aiming more towards small gifts for stylish friends under $60. I ended up choosing items from etsy sellers because I was looking to spotlight makers. Take a peak and let me know what you think. If you have suggestions, leave them in the comments!

Marble everything, please. I, like many, have had a love of marble print lately. I did some marble print pieces at knockout pdx this past September in my collection because I can’t get enough. It’s timeless and chic. Plus, it’s so fun to mix prints. These pouches (found here) come in a choice of white or black with the option to monogram. Hello! I feel like having a monogram pouch is a level of adult I would like to reach.

Planters are a great gift for your loved one with a green thumb. Personally, I am still working on my ability to keep a plant alive for more than a few months but so far, succulents are the way to go. These lovely handmade succulent planters (found here) are sure to brighten up your friend’s office or home. It’s a unique gift, that will last. I especially love the roughness of a handmade ceramic item. It’s delicate and unique.

Flower crowns have been everywhere for a few years but your friend needs something better: a CRYSTAL crown. This crystal tiara is customizable as far as the wiring option. You can even do a rose gold. It’s just what is needed to get through these cold Winter months as the beautiful ice queen we all deserve to be. Snag it here.

Have a friend that loves Drake? Or just never calls you on your cell phone anymore? This banner is perfect for them. Find it here. You can also check out the shops other banners if this one isn’t what you’re looking for.

I’m not actually sure why I don’t own this pin yet, are you? Pink champagne with overflowing bubbles? CHECK. Grab this cute and affordable pin for your best bubbly babes here.

Oh. My. God. How cute is this ring holder/catch all dish? I had my eye on a similar dish on asos which sold out. Luckily, you can find almost anything on etsy. Bonus: you’ll be buying from the maker directly! This is such a sweet and thoughtful gift. Check it out here.

Thanks for reading! I hope you found some goodies.



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Vegas Nights

It’s getting dark so early here this Winter so it isn’t easy to shoot my looks unless I am out of the house early. As someone that tends to be more productive at night, I have been starting my day later.

I quit my day job a week ago and I am still getting in the groove of making myself buckle down and get work done. It’s been such an adjustment but I know once we are in LA full time (less than 3 weeks) I will be able to get so much more work done.

Some of you may be aware of our struggles moving out West, and for those of you not, well that’s a story for another day. However, we are in this weird limbo of feeling relieved, excited and cautiously optimistic about moving. We are definitely ready to move on from Vegas.

Don’t get me wrong, Vegas is a nice place to explore. But our hearts are in California, and I can’t wait to shoot, style, and bring you all fun vintage fashion!

We’re making some big changes, so of course I shed a few inches of hair. Today I wore this great 90’s inspired slip dress from torrid. It’s on sale now and you can find it here.

I paired it with a couple seasons old leather jacket from Asos (similar here) and these cute flats from torrid. Bag and Chanel earrings are vintage from my own collection.


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